Gaya APA

Horvath, Csilla, Fok, Dennis. (). Moderating Factors of Immediate, Gross, and Net cross-brand effects of price promotions . : .

Gaya Chicago

Horvath, Csilla, Fok, Dennis. Moderating Factors of Immediate, Gross, and Net cross-brand effects of price promotions. : , . Text.

Gaya MLA

Horvath, Csilla, Fok, Dennis. Moderating Factors of Immediate, Gross, and Net cross-brand effects of price promotions. : , . Text.

Gaya Turabian

Horvath, Csilla, Fok, Dennis. Moderating Factors of Immediate, Gross, and Net cross-brand effects of price promotions. : , . Print.