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Uncovering the Impact of Festival Indonesia on Russia Towards Indonesia

Indonesia respectfully establishes good relations with Russia to get more benefits, such as tourism,
culture, economy, and so on. Festival Indonesia is one of the instruments imposed and utilized by the Indonesian
government to achieve Indonesia's economic interests in Russia. This article aims to explain the positive impact
of Festival Indonesia as a form of Indonesian public diplomacy and economic diplomacy as well as a powerful
instrument of Indonesian soft power. This article uses the soft power theory of Joseph Nye and the concept of
public diplomacy as an analytical tool with qualitative research methods. This article concludes that the presence
of Festival Indonesia as Indonesia's soft power through public diplomacy has a positive impact on Indonesia's
positive image towards Russian citizens which leads to an increase in Russian tourists to Indonesia, an increase
in sister city cooperation, and cooperation in other fields.

Ketersediaan

Informasi Detail

Judul Seri

JURNAL ILMIAH HUBUNGAN INTERNASIONAL; Vol.18 No.2 November 2022

No. Panggil

-

Penerbit

: .,

Deskripsi Fisik

p. 99-110

Bahasa

English

ISBN/ISSN

-

Klasifikasi

NONE

Tipe Isi

-

Tipe Media

-

Tipe Pembawa

-

Edisi

-

Subjek

INDONESIA
RUSSIA
PUBLIC DIPLOMACY
SOFT POWER
FESTIVAL INDONESIA

Info Detail Spesifik

DOI: https://doi.org/10.26593/jihi.v18i2.4754.99-110

Pernyataan Tanggungjawab

Achmad Ismail, Darynaufal Mulyaman, Rendy Sarudin

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