Gaya APA
Tellis, Gerard J.. (1998).
Advertising and sales promotion strategy .
Reading, Mass:
Addison-Wesley.
Gaya Chicago
Tellis, Gerard J..
Advertising and sales promotion strategy.
Reading, Mass:
Addison-Wesley,
1998.
Text.
Gaya MLA
Tellis, Gerard J..
Advertising and sales promotion strategy.
Reading, Mass:
Addison-Wesley,
1998.
Text.
Gaya Turabian
Tellis, Gerard J..
Advertising and sales promotion strategy.
Reading, Mass:
Addison-Wesley,
1998.
Print.