Gaya APA

Blattberg, Robert C, Thomas, Jacquelyn S, Getz, Gary. (2001). Customer equity : building and managing relationships as valuable assets . Boston: Harvard Business School Press.

Gaya Chicago

Blattberg, Robert C, Thomas, Jacquelyn S, Getz, Gary. Customer equity : building and managing relationships as valuable assets. Boston: Harvard Business School Press, 2001. Text.

Gaya MLA

Blattberg, Robert C, Thomas, Jacquelyn S, Getz, Gary. Customer equity : building and managing relationships as valuable assets. Boston: Harvard Business School Press, 2001. Text.

Gaya Turabian

Blattberg, Robert C, Thomas, Jacquelyn S, Getz, Gary. Customer equity : building and managing relationships as valuable assets. Boston: Harvard Business School Press, 2001. Print.