Text

Customer equity : building and managing relationships as valuable assets

Tidak Tersedia Deskripsi

Ketersediaan

Informasi Detail

Judul Seri

No. Panggil

658.812 BLA c

Penerbit

Boston : Harvard Business School Press., 2001

Deskripsi Fisik

xix, 228 p. : ill. ; 24 cm.

Bahasa

English

ISBN/ISSN

0-87584-764-1

Klasifikasi

658.812

Tipe Isi

-

Tipe Media

-

Tipe Pembawa

-

Edisi

-

Subjek

CUSTOMER RELATIONS
RELATIONSHIP MARKETING
CUSTOMER SERVICES-MARKETING
CUSTOMER LOYALTY

Info Detail Spesifik

-

Pernyataan Tanggungjawab

Robert C. Blattberg, Jacquelyn S. Thomas, Gary Getz

Versi lain/terkait

Lampiran Berkas

Komentar